OUR MISSION
At Northeast Color, our team of dedicated professionals specializes in providing branded decor and signage solutions to the franchise and multi-unit industries.
We leverage our staff’s extensive experience with national brands to develop value-engineered products and services that save our clients time, money, and hassle—all while preserving the integrity of the brand, providing consistency throughout entire location networks.
Our Story
Founded in 1982 by Jack and Carol Hodges, Northeast Color began in southern New Hampshire as “the Photo Company,” a fledgling commercial studio that quickly expanded to provide large format signage services to local businesses.
Over the years, Northeast Color continuously scaled its fabrication and distribution capabilities to meet the unique needs of its national clients.
Today, under the leadership of President Jalmar Dijkstra, Northeast Color provides custom signage and branding solutions for both established and emerging franchises across the nation.
OUR VISION
Our vision is to be the trusted partner that helps franchise and multi-unit concepts bring their brands to life in ways that resonate with their communities. We aspire to lead our industry by developing innovative, sustainable solutions that make physical spaces more vibrant, accessible and purposeful.
Through expertise, creativity and genuine care for our employees, our clients and our community, we aim to make every branded environment we touch more engaging and impactful for the people who experience it.
Our Shop
Headquartered in Dover, NH, our 22,000 sq. ft. production facility runs practically around the clock to keep the franchise industry looking its very best.
Leadership
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Daniel Tanner
Sales & Marketing Director
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Jalmar Dijkstra
President
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Christopher Shaw
Operations Director
OUR PURPOSE
At Northeast Color, we believe in putting people first.
Through our expertise in signage and branding solutions, we aim to build dynamic and enduring partnerships where both our clients and our employees feel supported and inspired to reach their full potential.
This commitment extends beyond any point of sale or transaction, because our goal isn't just to sell more products or services. Our goal is to build a legacy, to become a partner in the growth of our employee’s careers and our client's businesses, impacting our communities for the better.
Certified
Since 2019, Northeast Color has sponsored key members of its staff to become Certified Franchise Executives (CFEs), a designation widely considered the “gold standard of professional development in the franchising industry.”
Fancy titles and illustrious lapel pins aside, our internal CFEs are testaments to our commitment to both the franchising industry and its community.
